In this issue of SEPP : It's World Cup season, therefore SEPP dedicates its latest issue to this year's host country Russia – but in comparison to its politics with a liberating and modern outlook on its People, Fashion and Football. In the tenth publication of SEPP, we look behind the severe façade of the Russian Federation and learn more about its not so severe people, their individual lives, desires and aspirations. Alexey Kiselev, Chief Photographer for this issue, documents and stages his actors and players with an unique ability to share the depth of Russian culture. With the help of Natasha Goldenberg, our Moscow Fashion Director, we are taught more about the capital’s fashion scene, from underground brand Walk of Shame to everybody’s darling Alexander Terekhov, and why Russian designers such as Gosha Rubchinskiy shake up the global fashion industry immensely. And obviously, it’s not all about fashion but, also about the greatest football players of our times. Benjamin Mendy, Mesut Özil, Thomas Müller and Sergey Sergeyevich Shustikov prove their talent by showing the world how you can be both: sporty and fashionable. The essence of Sepp Football Fashion really!
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